During this time, we have also had plenty of conversations and official presentations to organisations and their members - shedding light on the privacy laws, how to easily make sure you are in the clear etc.
However, what has become increasingly clear to us (and very sharply so in the last three months) is that while there is a lot of talk about privacy and wanting to do something about it, the inclination to follow this up with actual actions is overwhelmingly absent.
This does not, of course, apply to all practices and practitioners. To those that have embraced our platform and worked with us to give us feedback and help shape it into what it is today, we are eternally grateful. Thank you!
However, Mediref continues to operate at a loss, to this day. The expectation that we had that organisations would embrace a solution to a very real problem, has proven misplaced.
The ongoing resources (time and money) that we dedicate to Mediref are unsustainable - while we were happy to shoulder this in the hope of a brighter future, it has become clear that ignoring the privacy law does not have any repercussions that (most) practices are concerned about. As such, any 'bright future', is very far away (likely years, unless brought forward by a very public breach of privacy to get the industry to take action).
With that in mind, we have come to some big decisions on Mediref going forward: